by Neil Santos | Apr 25, 2023 | General, Marketing
Digital marketing can be an overwhelming and intimidating prospect for executives and business owners. With the right digital marketing strategy, however, your business can maximize its reach and reap incredible rewards. In this blog post, we’ll explore the benefits...
by Neil Santos | Apr 11, 2023 | General, Marketing
Essential for Businesses in the 21st Century As a Chief Marketing Officer (CMO), I understand the importance of keeping up with the trends of the digital age. Digital transformation is essential for any business that wants to stay competitive and increase its bottom...
by Neil Santos | Apr 4, 2023 | General, Marketing
The role of a Chief Marketing Officer (CMO) is to lead the company’s marketing initiatives, driving the growth of the business. However, in many cases, companies don’t have the resources to hire a full-time CMO. An interim CMO can be a solution for businesses that...
by Neil Santos | Apr 3, 2023 | General, Marketing
Are you an executive or business leader looking for an effective way to increase the success of your marketing initiatives? Consider outsourcing your marketing leadership. This option allows you to bring in a team of experienced professionals who will be dedicated to...
by Neil Santos | Mar 29, 2023 | General, Marketing
Artificial Intelligence (AI) is rapidly changing the way businesses market their products and services. AI technology has made it easier for businesses to target specific audiences, personalize their messaging, and measure the success of their campaigns. In this...
by Neil Santos | Dec 18, 2022 | Marketing
In today’s ever-changing business landscape, it’s more important than ever to have a strong marketing team in your corner. But what if you don’t have the budget to hire a full-time Chief Marketing Officer (CMO)? Enter the fractional CMO. A fractional...