by Neil Santos | Dec 11, 2023 | AI, Marketing
Programmatic Advertising is a term that has been around for a while now, but that is used more often among large businesses than it is by internet marketers. This is a mistake however, seeing as programmatic advertising has the power to be hugely beneficial for any...
by Lynn Fernando | Dec 8, 2023 | AI, Marketing
Machine learning is a concept that a lot of people don’t fully understand. This is not “AI” in the sense that many people think of AI, but is rather a concept in computing that is closely related to AI. Machine learning describes how computers learn, which effectively...
by Raphael Bennett | Dec 7, 2023 | General, Marketing
Building and scaling a startup isn’t easy, but it becomes even more challenging when you’re trying to expand into new markets. It requires a deep understanding of the industry, the customers, and the cultural differences. Often, startups struggle to go...
by Raphael Bennett | Dec 4, 2023 | AI, Marketing
Most of us use Google every single day, and still it finds ways to surprise us. Have you ever gone to search for something in Google, only to find that it does something almost creepily intelligent? For example, you might have noticed lately how Google will suggest...
by Lynn Fernando | Dec 1, 2023 | General
As an executive, CEO, or COO of a finance startup, you know that frugality is key to your success. In today’s competitive market, you need to be efficient and cost-optimized to stay ahead. But mastering the art of frugality is easier said than done. That’s...
