by Neil Santos | Jun 26, 2023 | General, Marketing
As a CEO or COO, you understand how critical it is to have the right leadership in place to drive your business forward. When it comes to your company’s marketing strategy, having an outstanding Chief Marketing Officer (CMO) can make all the difference in the...
by Neil Santos | Jun 20, 2023 | General
Running a business can be a challenging task. When it comes to technology, it is even more complicated. There are times when businesses need guidance and expertise in technology. Hiring a Chief Technology Officer (CTO) or adviser is one way to bring that expertise to...
by Neil Santos | Apr 27, 2023 | General
Running a business is a thrilling experience, but it also involves many headaches, particularly for small and medium-sized businesses. To optimize operations, business owners and boards must juggle many tasks like accounting, finance, risk analysis, and planning for...
by Neil Santos | Apr 4, 2023 | General, Marketing
The role of a Chief Marketing Officer (CMO) is to lead the company’s marketing initiatives, driving the growth of the business. However, in many cases, companies don’t have the resources to hire a full-time CMO. An interim CMO can be a solution for businesses that...
by Neil Santos | Mar 29, 2023 | General, Marketing
Artificial Intelligence (AI) is rapidly changing the way businesses market their products and services. AI technology has made it easier for businesses to target specific audiences, personalize their messaging, and measure the success of their campaigns. In this...