by Lynn Fernando | Dec 18, 2023 | AI
With digital transformation being the buzzword in today’s business world, organizations are striving to adopt the latest technologies, processes, and practices that can help them stay ahead of the curve. However, not all organizations have a clear roadmap for digital...
by Neil Santos | Dec 15, 2023 | Tips and Strategies
Starting a business can be one of the most rewarding experiences in life, but it can also be one of the most challenging. From finding investors to establishing your brand and building your customer base, there can be a lot of pressure to succeed. Despite the...
by Lynn Fernando | Dec 15, 2023 | AI, Marketing
AI and machine learning stand to have a huge impact on the world of digital marketing. This is true partly because Google is becoming increasingly more AI-driven, attempting to answer search terms as questions rather than simply trying to match them to keywords used...
by Neil Santos | Dec 11, 2023 | AI, Marketing
Programmatic Advertising is a term that has been around for a while now, but that is used more often among large businesses than it is by internet marketers. This is a mistake however, seeing as programmatic advertising has the power to be hugely beneficial for any...
by Lynn Fernando | Dec 8, 2023 | AI, Marketing
Machine learning is a concept that a lot of people don’t fully understand. This is not “AI” in the sense that many people think of AI, but is rather a concept in computing that is closely related to AI. Machine learning describes how computers learn, which effectively...
