by Neil Santos | Apr 11, 2023 | General, Marketing
Essential for Businesses in the 21st Century As a Chief Marketing Officer (CMO), I understand the importance of keeping up with the trends of the digital age. Digital transformation is essential for any business that wants to stay competitive and increase its bottom...
by Neil Santos | Apr 4, 2023 | General, Marketing
The role of a Chief Marketing Officer (CMO) is to lead the company’s marketing initiatives, driving the growth of the business. However, in many cases, companies don’t have the resources to hire a full-time CMO. An interim CMO can be a solution for businesses that...
by Neil Santos | Mar 20, 2023 | General
Venture capital (VC) and private equity (PE) firms are crucial to the success of startups and companies that require substantial capital to grow. These firms invest in promising businesses in exchange for ownership stakes, providing them with the funding and resources...
by Lynn Fernando | Feb 7, 2023 | Personal Branding
Helps establish a professional reputation Increases visibility and recognition Differentiates from others in the same field Builds credibility and trust Attracts new opportunities and clients Enhances personal and professional growth Increases confidence and...
by Neil Santos | Feb 4, 2023 | General
The global economy is facing unprecedented challenges due to the COVID-19 pandemic. Businesses are struggling to stay afloat, with many facing bankruptcy and layoffs. In this climate, it’s critical for companies to make smart decisions about how they allocate...
