by Neil Santos | May 4, 2023 | General
As a CEO, you are focused on growing your business and keeping your brand ahead of the competition. You invest in technology, marketing, and HR to achieve these goals. However, what about product innovation? Have you thought about hiring a product innovation adviser...
by Neil Santos | Apr 27, 2023 | General
Running a business is a thrilling experience, but it also involves many headaches, particularly for small and medium-sized businesses. To optimize operations, business owners and boards must juggle many tasks like accounting, finance, risk analysis, and planning for...
by Neil Santos | Apr 4, 2023 | General, Marketing
The role of a Chief Marketing Officer (CMO) is to lead the company’s marketing initiatives, driving the growth of the business. However, in many cases, companies don’t have the resources to hire a full-time CMO. An interim CMO can be a solution for businesses that...
by Neil Santos | Mar 20, 2023 | General
Venture capital (VC) and private equity (PE) firms are crucial to the success of startups and companies that require substantial capital to grow. These firms invest in promising businesses in exchange for ownership stakes, providing them with the funding and resources...
by Neil Santos | Jan 23, 2023 | General
A fractional Chief Operating Officer (COO) can bring a variety of benefits to a company. A fractional COO is a professional who works on a part-time or project basis, rather than as a full-time employee. One of the main benefits of a fractional COO is that they bring...
