by Neil Santos | Dec 18, 2023 | AI
With digital transformation being the buzzword in today’s business world, organizations are striving to adopt the latest technologies, processes, and practices that can help them stay ahead of the curve. However, not all organizations have a clear roadmap for digital...
by Neil Santos | Dec 15, 2023 | AI, Marketing
AI and machine learning stand to have a huge impact on the world of digital marketing. This is true partly because Google is becoming increasingly more AI-driven, attempting to answer search terms as questions rather than simply trying to match them to keywords used...
by Neil Santos | Dec 11, 2023 | AI, Marketing
Programmatic Advertising is a term that has been around for a while now, but that is used more often among large businesses than it is by internet marketers. This is a mistake however, seeing as programmatic advertising has the power to be hugely beneficial for any...
by Neil Santos | Dec 8, 2023 | AI, Marketing
Machine learning is a concept that a lot of people don’t fully understand. This is not “AI” in the sense that many people think of AI, but is rather a concept in computing that is closely related to AI. Machine learning describes how computers learn, which effectively...
by Neil Santos | Dec 4, 2023 | AI, Marketing
Most of us use Google every single day, and still it finds ways to surprise us. Have you ever gone to search for something in Google, only to find that it does something almost creepily intelligent? For example, you might have noticed lately how Google will suggest...
by Neil Santos | Dec 1, 2023 | AI, Marketing
AI has the potential to change the face of the internet, and potentially to completely destroy it. Often, you hear leading thinkers like Elon Musk talk about the threat of AI. Stephen Hawking famously said that AI could be the worst event in civilization, and that it...
